Frans Prins

for all the good things:

for all the good things:

Close your eyes. What do you see?

I believe stories can change the way we see the world.

The way we shape it.

Imagine it.

Connect with it.

The magic of imagination and storytelling.

I am Frans Prins. Some call me Francis. I love paper as much as I love trees.

My work is about weaving narratives that connect people, ideas, and futures, with a focus on what truly matters: regeneration, sustainability, and the human spirit of creativity.

Drawing on years of experience in writing, editing, curating, and creating spaces for dialogue, I explore how design, fashion, and ecology can inspire new ways of living and working. I see storytelling not only as communication, but as a tool for transformation — to imagine better futures and make them tangible.

Frans Prins - sustainability expert creative director and storytelling consultant in Berlin

How I Work with You

Consulting & Creative Strategy

Every project starts with questions: Where are we going? What’s missing? How do we create real impact?
Sometimes all it takes is an outside perspective — someone who listens deeply, sees the bigger picture, and offers the right impulse at the right moment. That’s where I come in.

I work with you to clarify strategy, refine storytelling, and bring fresh energy into your project, event, or business. Depending on your needs, this might take the form of consulting sessions, written recommendations, collaborative brainstorms, co-editing your concept, or short-term project management to get things moving.

Concept Development

Strong ideas shape strong futures. Together, we explore not just the what but the why behind your vision. I help you turn complexity into clarity, weaving together creative, strategic, and cultural dimensions. From there, we translate concepts into actionable plans that are rooted in your values and designed for real-world impact.

Storytelling & Campaigns

Whether you’re raising awareness for a social issue, building a movement, or positioning a product with purpose, storytelling is at the heart of change. I work with you to:

  • Identify core values and key messages

  • Define the audiences you need to reach

  • Develop a strategy and narrative that resonates

  • Shape creative campaigns that inspire action

My Expertise

Over the years, I’ve developed and led impact projects across a wide spectrum, including:

  • Conferences, workshops, seminars, and educational programs

  • Trade shows, sustainable fashion events, and cultural initiatives

  • Online campaigns, communications, and creative activism

  • Sustainability projects, ecological design, and social innovation

  • Magazine editing, storytelling strategies

  • SEO text projects, online marketing, E-commerce

A Shared Vision

I only take on projects that align with my values and contribute something positive to society and the planet. Where needed, I draw on a trusted network of professionals — from designers and PR experts to event managers and sustainability specialists.

If this resonates with you, let’s talk. I’d love to hear your story.